Iris Frost on LinkedIn: This weekend I had the AMA-zing opportunity to attend the American… | 10 comments (2024)

For the third year in a row I had the pleasure of being on the judging panel for the Marketing Society awards today. It's always fun and inspiring and great to share views with the other judges.Top three takeaways from me:1. Consider how ambitious the objectives of the campaign are.2. Showcase an original campaign while always staying true to your brand.3. Don't over-complicate: a solid single idea, executed well is more impressive.

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For Jada Seaman (M.S. in Marketing class of 2024), "UT checked all the boxes." ✅ Learn more about her unique experiences here on Rocky Top below.#utk #knoxville #Vols #marketing #graduateschool

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Branding not blanding. Sign up and get conspicuous.

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Dear South African Marketers,Just a quick reminder that the closing date for entries is midnight on Sunday the 27th 😊Don't miss out on this fantastic opportunity to show off your marketing successes to your customers, investors, colleagues, and partners! Join us in this year's competition and get ready to shine.This event is a big deal, with 15 coveted trophies up for grabs. It's your chance to see how your marketing skills stack up against your peers and earn industry-wide recognition for the amazing work you do.And guess what? There's even more to celebrate! We want you to give a shout-out to those Rising Stars within your organisation.Nominating a Rising Star is a heartfelt way to say "thank you" for their hard work and let them know just how much you value their efforts. Here's what you can do:•Challenge Your Team: Inspire your team members to enter their best work and stand a chance to be recognised among the industry's finest.•Nominate a Rising Star: Share the love and nominate someone you believe is making a significant impact with their exceptional work. Your nomination can mean the world to them. For more information on the Marketing Achievement Awards and to download an entry kit:www.marketingawards.co.zaNominate a Rising Star here 👉 https://lnkd.in/d2_EViJC Let's celebrate excellence together at this years awards!All the best,Anne#MarketingAchievementAwards#MAA2023#marketing#marketingstrategy#southafricanbusiness

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Today, I attended American Marketing Association of Indiana University of Pennsylvania annual panel. Seven industry professionals shared valuable knowledge and advice, including those from PPG Paints, Steelers, UPMC, American Eagle and business owners. Thank you to all the marketing panelists who took the time to visit. Also, thank you to Kira Wertz for organizing this amazing event. I’m extremely grateful to hear from these professionals.Reflecting on all the insights today, here are some key takeaways:-Saying yes to opportunities opens doors to new experiences, learning and personal growth.-Embrace continuous learning and be a sponge to information.-Being told no can be discouraging. However, you can turn a “no” or rejection into a stepping stone toward success and personal development.-Marketing is constantly evolving; embrace change and be adaptable.

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So this was the lovely Marketing Director of the Year trophy getting wrapped up safely to be sent back to be prepared for this years winner. As I look forward with excitement to this years conference I wonder 1) where has the last year gone and 2) who will the deserving winner be this year? #themarketingcentre #marketing #marketingstrategy

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It’s January again and for many sectors that means it’s awards season.An industry award win is a valuable marketing opportunity and means your organisation can leverage the powerful title of ‘award winning’.Our blog post explores how to put together a winning entry - have a read and get in touch for more info: https://buff.ly/3XAGDAd#Awards #Marketing #MarketingStrategy

Nick Scarpino, the senior Vice President, marketing & off premise Dining Portfolio’s HOT Dogs. He worked in digital advertising leadership roles in Google. Had a talk in TEDx talk at the University of Illinios. He mentioned about the five important things that are to be done in the marketing communication process. They are 1)Utilize your physical location 2)Build & maintain a website3)Offer a way to speak someone4)Be found by your target markets5)Engage customer with one community He also had said about the three factors for setting up the marketing communication priorities 1)Target markets2)Sharable experience3)Return on investmentHe also had explained the strategies used by the company where he was working earlier, for marketing the students to study abroad Evaluating the session< it was entertaining as well as providing information about the marketing communication processNicholas Scarpino MACFAST (Mar Athanasios College for Advanced Studies Tiruvalla) Dr. Sudeep B. Chandramana #marketing #marketingcommunications #marketingandadvertising #marketingconsultants #marketingdigital

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If you're in higher ed, you've probably seen 5 Degrees team member Ryan Morabito's posts that start with "I’m going to tell you another truth about higher ed marketing…"Ryan will be leading a January webinar with our friends at NACCAP on his popular LinkedIn posts, "Higher Ed Marketing Truths." It's a great opportunity to start the new year evaluating your institution's marketing gaps and opportunities. #HigherEd #HigherEdMarketing #HigherEdLeadership https://lnkd.in/gFCzCwy6

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The Super Bowl is the largest one-day marketing event in the world. Every year, H. Kirk Bozigian, assistant professor of practice in marketing, invites students in his Principles of Marketing class to step into the shoes of a marketing manager working on a Super Bowl campaign. Read more about Professor Bozigian's class assignment and the secrets to what makes an effective Super Bowl commercial. Link in bio.#FriarsMeanBusiness

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